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Earned media engine

  • pr
  • earned-media
  • authority

Get your founders and brand featured in the press, podcasts, and publications your ideal customers read. An expert identifies PR opportunities, journalist requests, podcast pitches, award submissions, and contributed article placements, and manages the outreach and submission p

Get access See how it runs
4 Steps in the flow
2 Tools orchestrated
0 Human checkpoints
Daily Run cadence
Press, podcasts, awards Earned placements

The objective

What this system is built to do

Win coverage by being fast and genuinely quotable on questions journalists are already asking. Reactive PR beats cold pitching for everyone without a household name. Not doing: mass press-release distribution.

How it runs

The steps your team follows

The workflow, exactly as it runs inside . It plays through step by step, or pick any node on the map.

1Monitor the requests
2Pitch fast
3Work the other formats
4Track the coverage
1

Monitor the requests

Daily
  1. Watch journalist requests in and daily.
  2. Filter to the ones we can answer with real authority.
  3. Flag the deadlines that are worth dropping other work for.
2

Pitch fast

Daily
  1. Respond within hours, speed matters more than polish here.
  2. Give a quotable, specific answer, not a brochure paragraph.
  3. Include a one-line bio and a headshot every time.
3

Work the other formats

Daily
  1. Pitch podcast appearances that reach the same buyer.
  2. Submit for the awards we can credibly win.
  3. Place contributed articles where the audience actually is.
4

Track the coverage

Daily
  1. Track mentions and backlinks earned.
  2. Report placements and the referral traffic they drove.
  3. Reuse every win as social proof on owned channels.
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Setup

The stack

The tools this system drives. Connect your own accounts, or swap in your team's equivalent.

Tools to connect

FeaturedFree – $99 / mo Powers Monitor the requests Or Qwoted, Connectively
QwotedFree – $99 / mo Powers Monitor the requests Or Connectively, Featured

Proven in market

Run by 67 teams, verified on real accounts

Earned media engine is built and verified by Growth Division, the GTM team behind 150+ companies.

Built & verified by Growth Division

Get started

How to run this system

Live in an afternoon. Clone it, connect your tools, set your inputs, and turn it on.

  1. 1

    Add to

    Clone the Earned media engine into your workspace, wired end to end.

  2. 2

    Connect your tools

    Featured, Qwoted.

  3. 3

    Set your inputs

    Your ICP, targets and brand rules, once.

  4. 4

    Turn it on

    It runs daily on autopilot, checking in with you only where it matters.

0 approvals / daily your time on autopilot · the rest runs itself
Press, podcasts, awards Earned placements, produced for you

Early access

Run the Earned media engine in your workspace.

is in stealth with a first cohort of scaleups. Join the waitlist and we’ll open this system, and the full library, to you first.

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