social

Founder LinkedIn engine

  • social
  • linkedin

Turn the founder’s account into distribution, mine ideas from the work, draft, post & engage, triage inbound, review what landed.

5 Steps in the flow
1 Tool orchestrated
1 Human checkpoint
Weekly Run cadence
12 / month LinkedIn posts

The objective

What this system is built to do

In an early category, the founder’s account out-converts the brand’s, people follow a person with a point of view, not a logo.

In an early category the founder’s voice out-converts the brand’s. Post specific, real numbers 3×/week and engage in the first hour. Not doing: scheduled corporate updates or waiting for the perfect post.

How it runs

The steps your team follows

The workflow, exactly as it runs inside . It plays through step by step, or pick any node on the map.

Start
1

Mine ideas from the work

Weekly
  1. Pull raw material from real work this week: a number, a teardown, a customer story, a strong opinion.
  2. Keep a running idea list.
  3. Human approval, pick three to post.
2

Draft posts

Weekly
  1. Open with a specific hook; one idea per post.
  2. Write like a person, not a brand.
  3. Keep it short; end with a take or a question, not a CTA.
3

Post & engage

Weekly
  1. Schedule posts in at a consistent time, 3×/week.
  2. Reply to every comment in the first hour.
  3. Turn the best comment thread into the next post.
4

Triage inbound

Weekly
  1. Sort DMs and connection notes: prospect / hire / noise.
  2. Move real prospects to a quick call.
  3. escalate anything sensitive.
5

Review what landed

Weekly
  1. Look at which posts drove profile views, follows and inbound.
  2. Note the formats that worked.
  3. Feed the winners back into idea mining.
1 / 5

Setup

The stack

The tools this system drives, and the context you bring once. Connect your own accounts, or swap in your team's equivalent.

Tools to connect

Tapliofrom $39 / mo Powers Post & engage Or AuthoredUp, Shield

Context to bring

Your documents 3 files
  • Founder voice & POV How the founder sounds, and the beliefs worth repeating.
  • Content pillars The 3–5 themes every post ladders up to.
  • Goals & audience Who you’re trying to reach, and what a good outcome is.

Proven in market

Run by 113 teams, verified on real accounts

Founder LinkedIn engine is built and verified by Growth Division, the GTM team behind 150+ companies. Here is what the same play has produced for their clients.

Higher conversion across the journey

SeedLegals · Legal Tech

£160k ARR over 15 months

Unlock · SaaS

+£48k ARR after rebrand + ABM

Maji · B2B

Built & verified by Growth Division

What we've learned running it hundreds of times

The small, hard-won details that decide whether it works, from every run.

4.1% avg engagement rate
12 inbound demos / month
3×/wk consistency beat virality
engagement
Before 1.6%
After 4.0%

Specific numbers beat evergreen think-pieces

Specific beats polished. A real number from last week earns more than an evergreen essay, and it’s faster to write.

12 inbound demos / month
12 inbound demos / month

Consistency beat chasing virality

Consistency compounds reach more than any single viral post. The algorithm rewards showing up and the audience learns when to expect you; every skipped week reset the momentum. (No single chart captures this, it’s the absence of gaps over a quarter.)

The full lab notebook Every experiment charted, with the raw before/after and the decision rules behind each call. Unlock free

Get started

How to run this system

Live in an afternoon. Clone it, connect your tools, set your inputs, and turn it on.

  1. 1

    Add to

    Clone the Founder LinkedIn engine into your workspace, wired end to end.

  2. 2

    Connect your tools

    Taplio.

  3. 3

    Set your inputs

    Your ICP, targets and brand rules, once.

  4. 4

    Turn it on

    It runs weekly on autopilot, checking in with you only where it matters.

~20 min / week your time on autopilot · vs 5–7 hrs / week by hand
12 / month LinkedIn posts, produced for you

Early access

Run the Founder LinkedIn engine in your workspace.

is in stealth with a first cohort of scaleups. Join the waitlist and we’ll open this system, and the full library, to you first.

All systems in the library